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New Research Study Reveals Surprising Trends In Cloud Adoption

NuoDB surveys hundreds of businesses on cloud adoption strategies

Cambridge, Massachusetts, USA – December 17, 2014 – NuoDB, Inc., the leader in webscale distributed database technology, today released the results of a research survey of more than 200 IT personnel regarding their cloud computing strategies and usage.

Highlights of the survey include:

  • 60% of respondents consider cloud to be one of their companies’ top three business or IT initiatives but only 14% actually have a dedicated cloud strategist;
  • Technology vendors lead in cloud adoption; 69% of technology vendors and IT consultancies have been using cloud computing for more than three years compared to 38% of end users;
  • Contrary to early conjecture cost savings were not cited as the most important reason for cloud adoption.  30% of respondents, the plurality, said “on demand scalability” was the number one driver for their organizations to adopt cloud computing.

Additional results available

The survey was conducted over a ten-day period among 222 attendees at two of the IT industry’s most established cloud conferences: Cloud Expo 2014 and AWS re: Invent 2014.  The researchers are available for interviews regarding the survey. Please contact to schedule. Media may also request a copy of the full survey results.

A short version of the results may be found here and you can view the infographic here.


About NuoDB

NuoDB was launched in 2010 by industry-renowned database architect Jim Starkey and accomplished software CEO Barry Morris to deliver a webscale distributed database management system specifically designed for the cloud and the modern datacenter.


Used by thousands of developers worldwide, NuoDB’s customers include automotive after-market giant AutoZone, Europe’s second largest ISV Dassault Systèmes, Zombie Studios and many other innovative organizations. NuoDB is cited positively for the second consecutive year on the industry’s leading operational database management systems analysis.

NuoDB is based in Cambridge, MA. For further information visit: